September 9, 2020
1:30 pm – 2:30 pm CDT
Understanding how to leverage technology to create a meaningful customer experience is critical to driving adoption and utilization of your web to print platform. Ali Jaffar, VP of Technology at Syncoms has built eCommerce platforms for Fortune 500 companies around the world and will share his insights on how you can use technology to drive customer satisfaction and reduce your operational overhead at the same time. This session will be moderated by EFI Senior Solutions Marketing Manager, Aaron Tavakoli.
For IPMA members only.
Presenters:
Ali Jaffar
Ali’s experience in eCommerce spans over 15 years and covers a range of enterprises from web design overhauls to marketing automation consulting. Having pioneered the Web2Print initiative at the Syncoms Group, Ali transformed the commercial print division from a traditional printing company, to a specialist tech firm, delivering advanced Web2Print implementations. Under Ali’s stewardship, the Syncoms Group has on-boarded a range of significant clients, ranging from government institutions to NASDAQ and Fortune-500 companies..
When not traveling the world, spreading the word about digital storefronts, print management services and automation through webinars, blogging, and speaking engagements, Ali is a family man who enjoys spending time with his wife and three children.
Aaron Tavakoli
With nearly 20 years in the Print and Publishing industry, Aaron has worked for industry leading technology companies including AGFA, Creo, Kodak and Adobe. Currently he is the marketing lead for EFI’s Web to Print and Cross Media Marketing Solutions, and after living and working in Sydney, Singapore, Vancouver now calls Southern California home.
Sponsored by:
